|To use the Entenmann's Direct service, retailers are required to register on the web site. Each new customer visiting the site for the first time must first enter the store's zip code to begin the registration process. If Entenmann's Direct is available for service in your area, you will be directed to a registration page to complete, including detailed store information. You will then review and accept Terms and Conditions.|
Finally, you will create a user name, using your e-mail address, and a unique password. Upon successful registration, you will be logged-in automatically and redirected to the online store to begin placing an order. If you have previously registered, you simply need to enter you e-mail address and password to log-in and gain access to the site.